The DeLorean Is Back! As an EV! But You Can Only Reserve It With... Crypto?

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For decades, the DeLorean DMC-12 lived on in pop culture lore—not for its performance or engineering, but for its iconic role in Back to the Future. Now, the legendary nameplate is making a real-world comeback with a bold new vision: the Alpha5, an all-electric luxury sports coupe that aims to blend retro-futurism with cutting-edge technology. But there's a twist—you can only reserve it using cryptocurrency.

This isn’t just another EV launch. It’s a statement. A calculated move by a revived brand trying to reestablish itself not just as a carmaker, but as a digital-age innovator. Let’s dive into what the DeLorean Alpha5 offers, why crypto is now part of the equation, and whether this gamble will pay off.

A Legacy Reborn: From Spare Parts to Full-Scale Revival

The DeLorean Motor Company (DMC) has been under the stewardship of Stephen Wynne since the 1990s, after he acquired the brand’s intellectual property following the original company’s 1982 bankruptcy. For years, DMC focused solely on manufacturing replacement parts for existing DMC-12s—keeping the dream alive for die-hard fans.

But in 2022, DMC unveiled the Alpha5, marking its first serious attempt at building a complete vehicle in over 40 years. Designed by Italdesign, the same legendary Italian studio behind the original DMC-12, the Alpha5 channels retro-futuristic aesthetics while embracing modern electric performance.

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Why Cryptocurrency? The Blockchain Bet

You might be wondering: Why force customers to use crypto to reserve a car? It’s not exactly mainstream—especially for a $150,000 vehicle.

According to Cameron Wynne, DeLorean’s Chief Brand Officer, “Since DeLorean’s emergence in the 1980s, the brand has stood as a symbol of vision, rebellion, and futuristic innovation.” By integrating blockchain technology, DMC aims to position itself at the intersection of automotive heritage and digital disruption.

The initiative, called the DeLorean Marketplace, is an on-chain platform that allows users to:

This system introduces liquidity and flexibility—something traditional auto reservations lack. If you change your mind, you can resell your spot without dealer markups or opaque private sales.

Still, it’s a risky play. NFTs and crypto were at their peak hype in 2022 when the Alpha5 was first revealed. Today, interest has cooled. And with fewer than 600 reservations so far, skepticism is warranted.

Core Keywords:

How to Reserve a DeLorean Alpha5 (Step by Step)

Want a piece of automotive history—digitally? Here’s how to secure your spot:

  1. Visit the DeLorean Marketplace at marketplace.delorean.com
  2. Create a digital wallet—specifically, a Slush Wallet (a user-friendly crypto wallet)
  3. Purchase $2,500 worth of cryptocurrency (exact type not specified, likely stablecoins or Ethereum)
  4. Buy an Alpha5 reservation NFT using your wallet
  5. Wait for production updates—and hope delivery timelines improve

Important notes:

While this process appeals to tech-savvy early adopters, it creates friction for mainstream buyers. Most car shoppers aren’t familiar with wallets, gas fees, or private keys—and asking them to learn just to reserve a car could limit reach.

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The Car: Performance Meets Retro-Futurism

So what do you get for an estimated $150,000 price tag?

The DeLorean Alpha5 promises:

Compared to the original DMC-12—which had a drag coefficient of around 0.54—the Alpha5 is a masterclass in aerodynamic refinement. That sleek shape isn’t just for looks; it boosts efficiency and high-speed stability.

Design-wise, Italdesign has struck a careful balance between homage and innovation. The sharp lines, rear-hinged doors, and brushed stainless steel accents are unmistakably DeLorean. But the proportions are modernized—lower, wider, and more aggressive.

Inside, expect minimalist luxury: sustainable materials, digital instrumentation, and seamless connectivity. While full specs aren’t public yet, DMC hints at Level 3 autonomous driving capabilities down the line.

Market Challenges: Can DeLorean Compete?

Let’s be honest—the Alpha5 isn’t entering a vacuum. At $150,000, it’s priced against some of the best luxury EVs on the market:

These vehicles offer proven performance, established service networks, and brand trust. The Alpha5? Still unproven. Production delays have already pushed its timeline from 2024 into 2025, with no firm delivery dates.

Originally aiming to build 9,531 units (one more than the original DMC-12’s 9,530), DMC has since halved that target—and may fall short even of that.

Frequently Asked Questions (FAQ)

Can I reserve a DeLorean Alpha5 with cash or credit card?

No. All reservations must be made using cryptocurrency through the DeLorean Marketplace. No fiat payment options are available.

Is the $2,500 reservation fee refundable?

No. The deposit is non-refundable once processed via blockchain.

What blockchain technology does DeLorean use?

While not officially confirmed, the use of NFTs and digital wallets suggests integration with Ethereum or a compatible smart contract platform.

How many Alpha5 units will be produced?

Initial plans called for 9,531 units. That number has been reduced to approximately 4,765—but final production volume remains uncertain.

Who designed the DeLorean Alpha5?

The vehicle was designed by Italdesign, the legendary Italian automotive studio founded by Giorgetto Giugiaro.

When will the Alpha5 be delivered?

No official delivery timeline has been confirmed. Originally slated for 2024 production, it’s now expected in 2025—but delays remain possible.

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Final Thoughts: A Gamble on the Future

The DeLorean Alpha5 isn’t just an electric car—it’s a cultural experiment. By tying vehicle access to blockchain and crypto, DMC is betting that innovation extends beyond horsepower and battery packs.

Will it work? For true believers—the Back to the Future fans, crypto enthusiasts, and design aficionados—it just might. But for mainstream luxury EV buyers? The barriers are high.

If DMC can deliver on performance, quality, and timely production, the Alpha5 could become a cult classic. But if it stumbles on execution—or if crypto remains a niche gateway—the dream may fade once again into automotive myth.

One thing’s for sure: DeLorean isn’t playing it safe. And in a world of me-too EVs, that kind of audacity is worth watching.