The Ethereum Name Service (ENS) is more than just another cryptocurrency — it's a foundational piece of infrastructure in the decentralized web. As digital identities and blockchain addresses become increasingly important, ENS simplifies how users interact with complex cryptographic addresses by replacing them with human-readable names like yourname.eth. This article dives deep into the current ENS coin price, market performance, and long-term potential, giving you everything you need to understand its role in the evolving Web3 ecosystem.
👉 Discover how ENS is shaping the future of digital identity and blockchain usability.
What Is Ethereum Name Service (ENS)?
Ethereum Name Service (ENS) is a decentralized naming protocol built on the Ethereum blockchain. It functions similarly to the traditional Domain Name System (DNS), but instead of mapping domain names to IP addresses, ENS maps readable names like jane.eth to blockchain addresses, content hashes, and metadata.
This innovation solves one of the biggest usability challenges in crypto: remembering or verifying long, alphanumeric wallet addresses. With ENS, users can send and receive funds using simple, memorable names — reducing errors and enhancing security.
ENS operates as a smart contract system, ensuring transparency and censorship resistance. Ownership of .eth domains is managed through NFTs, making each name a unique digital asset that can be bought, sold, or transferred.
ENS Coin Live Price & Market Overview
As of today, the ENS coin price stands at approximately $18.79, reflecting a -3.42% change over the past 24 hours. In Chinese yuan (CNY), this equates to around ¥134.70 per ENS token.
| Metric | Value |
|---|---|
| Market Cap | ¥2.72 billion (Ranked #96) |
| Circulating Supply | 20,244,862 ENS |
| Total Supply | 100,000,000 ENS |
| 24H Trading Volume (CNY) | ¥296.24 million |
| All-Time High | ¥614.51 |
| All-Time Low | ¥47.72 |
Despite a significant drop from its peak, ENS maintains strong fundamentals due to its critical role in the Ethereum ecosystem and growing adoption across wallets, dApps, and decentralized platforms.
The 24-hour trading volume suggests consistent market activity, indicating ongoing interest from both retail and institutional investors. The relatively low circulating supply (just over 20% of the total) may also contribute to volatility and long-term scarcity potential.
Key Market Metrics Explained
🔁 24-Hour Turnover Rate
The turnover rate — calculated as 24-hour trading volume divided by market cap — reflects liquidity and investor engagement. A higher turnover rate often signals strong market confidence and active trading.
For ENS, the current turnover rate indicates steady participation across major exchanges, with significant volume concentrated on platforms like Binance, OKX, and Huobi.
📈 Price Range & Volatility
- 24H High: ¥141.21
- 24H Low: ¥136.99
- 7-Day High: ¥141.18
- 7-Day Low: ¥126.65
This narrow range suggests moderate short-term volatility, though broader trends show consolidation after a prolonged downward correction since its all-time high.
Where to Trade ENS: Top Exchange Listings
ENS is widely available across leading cryptocurrency exchanges, traded primarily against stablecoins like USDT and USDC, as well as BTC and ETH pairs.
While specific exchange rankings and URLs have been removed for compliance, ENS maintains deep liquidity on top-tier platforms such as:
- Binance
- OKX
- Huobi Global
- Kraken
- Gemini
- Bybit
These exchanges offer competitive spreads, high security standards, and integration with Web3 tools — making them ideal for both new and experienced traders.
👉 Start trading ENS with advanced tools and real-time data.
Core Use Cases Driving ENS Adoption
1. Simplified Wallet Addresses
Instead of sharing 0xAbC...123, users can send crypto to alice.eth. This improves user experience and reduces transaction errors.
2. Decentralized Identity (DID)
ENS domains are increasingly used as digital identities in decentralized applications (dApps), forums, and social networks like Lens Protocol and Farcaster.
3. Web3 Domain Hosting
Users can host decentralized websites via IPFS and link them directly to their .eth name, enabling censorship-resistant content publishing.
4. NFT Integration
ENS names are tradable NFTs on platforms like OpenSea, allowing speculation, branding, and personalization in the metaverse.
Investment Insights: Is ENS Worth Holding?
Launched on November 9, 2021, ENS debuted with an initial price of $42.49 (≈¥42.49). Today’s price reflects a decline from that level, meaning early investors are currently in a loss position — approximately -55.78% return from launch.
However, evaluating ENS purely on price performance overlooks its utility-driven value:
- Over 600,000 unique
.ethdomains registered as of 2025 - Integration with MetaMask, Rainbow Wallet, Uniswap, and other major tools
- Growing use in DAOs, DeFi protocols, and identity layers
Unlike speculative memecoins, ENS derives value from real-world usage — a key factor for long-term sustainability in the crypto space.
Frequently Asked Questions (FAQ)
Q: What is the purpose of the ENS token?
A: The ENS token governs the decentralized autonomous organization (DAO) behind the Ethereum Name Service. Token holders can vote on proposals related to treasury management, upgrades, and community initiatives.
Q: How many ENS tokens are in circulation?
A: As of now, approximately 20.24 million ENS are circulating out of a fixed maximum supply of 100 million, meaning less than 25% of total tokens are currently in circulation.
Q: Can I make money with ENS domains?
A: Yes — premium .eth names (e.g., short or brandable ones like crypto.eth) are bought and resold as digital collectibles. Some have sold for tens of thousands of dollars.
Q: Is ENS built on Ethereum?
A: Yes — ENS runs entirely on the Ethereum blockchain. All domain registrations, transfers, and configurations are executed via smart contracts secured by Ethereum’s network.
Q: How do I buy ENS coins?
A: You can purchase ENS on major exchanges like Binance, OKX, or Kraken using USDT, USD, or ETH. Always ensure you're using a secure wallet and enable two-factor authentication.
Q: What affects ENS coin price movements?
A: Key factors include overall crypto market trends, Ethereum ecosystem growth, adoption of .eth names in dApps, regulatory news, and DAO governance decisions.
ENS represents a crucial step toward user-friendly blockchain interactions. While its price has faced headwinds since its all-time high, its underlying utility continues to grow — especially as digital identity becomes central to Web3.
Whether you're interested in using .eth names for personal branding or exploring investment opportunities in infrastructure-layer projects, ENS offers both practical value and long-term potential.
👉 Explore live ENS price charts and trade securely with powerful analytics tools.