On February 20, 2025, at 16:00 (UTC+8), Binance will officially launch three new spot trading pairs: BCH/JPY, LINK/JPY, and LTC/JPY. This strategic expansion marks a significant step in enhancing market accessibility for Japanese yen (JPY) users and strengthening Binance’s presence in the Asia-Pacific region. The JPY, being a fiat currency, will only be available for deposit and withdrawal by users on Binance Japan, aligning with local regulatory requirements.
To encourage early adoption and increase liquidity, Binance is offering a limited-time zero maker fee promotion for these newly listed trading pairs. From February 20, 2025, at 16:00 to March 20, 2025, at 15:59 (UTC+8), traders who place limit orders (makers) on BCH/JPY, LINK/JPY, or LTC/JPY will enjoy no trading fees. This incentive is expected to attract both retail and institutional investors looking to enter the Japanese crypto market with reduced cost barriers.
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Strategic Expansion into the Japanese Market
Japan has long been recognized as one of the most crypto-friendly jurisdictions in the world. With clear regulatory frameworks and strong public interest in digital assets, it presents a prime opportunity for global exchanges to expand their footprint. By introducing direct JPY trading pairs, Binance enables Japanese users to trade major cryptocurrencies without relying on intermediary stablecoins or third-party gateways.
The selection of Bitcoin Cash (BCH), Chainlink (LINK), and Litecoin (LTC) reflects a balanced approach—combining established layer-1 assets with smart contract-enabling technologies. These coins have demonstrated consistent market performance and community support over time, making them ideal candidates for fiat integration.
- BCH/JPY: Offers an alternative to Bitcoin with faster transaction speeds and lower fees.
- LINK/JPY: Provides access to decentralized oracle networks critical for DeFi applications.
- LTC/JPY: Known for its fast settlement and widespread merchant acceptance.
This move not only improves user experience but also supports broader financial inclusion by enabling seamless on-ramps from traditional banking systems into the digital asset ecosystem.
Benefits of Direct Fiat-Crypto Trading Pairs
Direct fiat-to-crypto trading pairs eliminate several pain points commonly faced by traders:
- Reduced Slippage: Avoiding multi-step conversions (e.g., JPY → USDT → BCH) minimizes price discrepancies.
- Lower Transaction Costs: Fewer conversion steps mean fewer fees across exchanges and wallets.
- Improved Liquidity: Native JPY pairs can attract local traders who prefer transacting in their home currency.
- Regulatory Compliance: By restricting JPY deposits and withdrawals to Binance Japan users, the platform ensures adherence to local AML/KYC standards.
Moreover, the zero maker fee campaign serves as a catalyst for order book depth. Market makers play a crucial role in providing liquidity, and removing cost barriers encourages more participants to contribute bids and asks—ultimately leading to tighter spreads and better trade execution.
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Understanding Maker vs. Taker Fees
In cryptocurrency trading, fees are typically categorized into two types:
- Maker Fees: Charged when you place a limit order that adds liquidity to the market (i.e., your order doesn't execute immediately).
- Taker Fees: Applied when you place a market order that removes liquidity (i.e., your order executes instantly against existing orders).
Binance’s zero maker fee promotion specifically targets users who provide liquidity. This incentivizes traders to set competitive prices slightly off-market, which helps stabilize volatility and deepen the order book. While taker fees still apply during this period, the overall cost of trading remains favorable for active participants.
For Japanese traders, this presents a unique opportunity to engage with high-demand cryptocurrencies while minimizing costs—especially beneficial in a low-volatility environment where small savings compound over time.
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Frequently Asked Questions (FAQ)
When will the new JPY trading pairs go live?
The BCH/JPY, LINK/JPY, and LTC/JPY spot trading pairs will go live on February 20, 2025, at 16:00 UTC+8. Users can begin trading immediately after listing.
Who is eligible to trade these new pairs?
All Binance users can trade these pairs; however, only users on Binance Japan are permitted to deposit and withdraw JPY due to regulatory restrictions.
What does “zero maker fee” mean?
It means that during the promotional period—from February 20 to March 20, 2025—traders placing limit orders (makers) on these JPY pairs will pay no fees. Taker fees still apply.
Why are only certain cryptocurrencies being paired with JPY?
Binance selects assets based on market demand, liquidity, security audits, and regulatory compliance. BCH, LINK, and LTC are among the most widely adopted digital assets with strong track records.
Is this promotion available for other fiat currencies?
Currently, this zero maker fee offer is exclusive to the newly launched JPY pairs. Similar campaigns may be introduced for other fiat integrations in the future.
How can I access Binance Japan services?
Eligibility for Binance Japan requires residency verification and compliance with local identification protocols. Visit the official Binance Japan website to complete registration if you're based in Japan.
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Final Thoughts
Binance’s introduction of BCH/JPY, LINK/JPY, and LTC/JPY spot trading pairs underscores its commitment to expanding global access to digital assets while respecting regional regulations. The accompanying zero maker fee promotion enhances short-term appeal and fosters long-term liquidity growth.
As Japan continues to evolve as a key player in the blockchain space, such initiatives bridge the gap between traditional finance and decentralized ecosystems—offering users greater flexibility, transparency, and control over their financial activities.
Whether you're a seasoned trader or new to crypto, monitoring official exchange announcements like this one ensures you stay ahead of market developments and take advantage of timely opportunities.